OPPO India today announced the expansion of its Service Center 3.0 Pro network to over 150 locations across India in 2026, up from its earlier direction of 110 centers, with 50+ of these centers expected to be operational by June 2026. This expansion reinforces the brand’s commitment to transparent, accessible, and high-quality after-sales service.
As smartphones continue to power everyday experiences, from communication and work to digital payments and entertainment, OPPO India continues to strengthen its after-sales service ecosystem. With this accelerated expansion, OPPO is doubling down on after-sales as a key pillar of brand experience, aligning with its long-term focus on user satisfaction and service-led differentiation.
Service Center 3.0 Pro is designed to meet the expectations of modern users. The centers integrate digital check-ins, real-time queue updates, and dynamic digital signage, keeping customers informed throughout their visit. Face-to-face repair and servicing enhance clarity and trust, while refreshed layouts, dedicated product experience zones, and comfortable lounges provide a streamlined and welcoming environment.
OPPO also focuses on building staff expertise, multilingual communication channels and speed of first response, with many customers receiving assistance within minutes of arrival.
Goldee Patnaik, Head of Communications, OPPO India, “Customer expectations continue to shape our service strategy at OPPO India. With Service Center 3.0 Pro, we are delivering transparent, efficient, and consistent experiences across touchpoints. Building on strong user adoption, we are accelerating our expansion to 150+ locations. As per OPPO India internal research, over 90% of our customers already value our 1-hour turnaround time, and we are committed to grow value for our users with an agile, adaptive and accessible after-sales ecosystem.”
Industry insights highlight repair transparency as a key driver of user trust. As per Counterpoint Research benchmarking insights*, OPPO ranked the highest in the repair process being transparent and clear, enabling users to gain greater confidence in how their devices are handled.
The brand continues to reinforce its commitment to customer support through a service network spanning 580+ service centers across more than 500 cities in India, with assistance available in 19 languages. The brand also offers free pick-up and drop for repairs and aims to deliver 24-hour turnaround for most service requests. Thus, helping minimize downtime and ensuring a smooth and dependable ownership experience for customers nationwide.
-End-