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TOTO India Launches New Matte Washbasin Collection to Meet Evolving Consumer Demands

Posted on February 11, 2025

~ In line with the brands 'Make in India' commitment, the new products will be at thestate-of-the-art manufacturingplant in Halol, Gujarat for domestic consumption & global export~

 

TOTO, a global leader in sanitaryware and bathroom innovation, has unveiled a stunning new collection of washbasins in sleek matte finishes. Designed to cater to evolving consumer preferences, the collection is available in four sophisticated colours: Matte Black, Matte White, Matte Grey, and Matte Beige.

 

With the rise of residential and commercial projects across the country, there is a growing demand for trendy and aesthetically appealing bathroom fixtures. Demographic trends such as urbanization and a growing inclination toward upgrading bathroom spaces are driving the market for design-oriented and elegant solutions.

 

TOTO’s new matte-finish washbasin collection caters to this trend. Built with an eye for versatility, for architects, designers, and homeowners. These basins can be paired with various faucet colours to create unique and personalized bathroom styles.

 

The collection features an above-counter design that adds a contemporary touch to bathrooms, becoming a centrepiece of elegance and modernity. Built using TOTO’s innovative “LINEARCERAM” technology, the washbasins are ultra-thin yet exceptionally strong and durable, blending beauty with long-lasting performance.

 

TOTO continues to set new standards in bathroom design, delivering premium solutions that redefine modern living spaces.

 

Shiozawa Kazuyuki, Managing Director, TOTO India, said “The increasing trend towards creating personalized and luxurious home spaces leads to a preference for high-quality, aesthetically appealing washbasins that complement various interior styles. Our Matte washbasins offer the bathroom sophistication meeting the simplistic design approach. Going forward, we are also excited to launch a range of products, including toilets, faucets, showers, and accessories, available in various shapes, designs, and colours to meet the evolving demands of our consumers.”

 

This newly launched washbasin collection is available in TOTO Authorised Channel Partner showrooms across India.

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