NIVEA launches a Breakthrough in Body Skincare with Super 10 – A Super Serum That Penetrates Beyond the Surface

Powered with Niacinamide and 120X Vitamin C, the new bodycare innovation delivers deep nourishment and targets dullness with a lightweight, fast-absorbing formula

NIVEA, India’s most trusted skincare brand*, has unveiled its latest innovation in bodycare, the NIVEA Super 10 Serum Lotion, designed to deliver visibly glowing, healthy-looking skin in just 5 days. While consumers today invest significantly in face care, bodycare often remains overlooked despite common concerns such as dullness, uneven skin tone, and dark spots. Addressing this gap, NIVEA brings advanced skincare science into bodycare with a formula that works 10 layers deep, helping reduce dullness and enhance the skin’s natural radiance.

Powered with Niacinamide, 120X Vitamin C alongside Vitamin A & E, the NIVEA Super 10 Serum Lotion combines high-performance ingredients with trusted care to improve skin texture, even out tone, and boost glow over time. Its lightweight, non-sticky, and fast-absorbing texture makes it ideal for everyday use, delivering nourishment without heaviness.

Bringing this insight to life, NIVEA’s latest brand film brings the product’s promise to life through a simple, relatable narrative that highlights the need for effective body care in everyday routines. Showcasing the Super 10 Serum Lotion, the film focuses on its advanced formulation powered by Niacinamide and Vitamin C, along with its lightweight, non-sticky texture that works deep within the skin. With a strong emphasis on visible results, it demonstrates how the lotion helps reduce dullness and enhances skin’s natural glow in just 5 days, making body care both effortless and impactful.

Geetika Mehta, Managing Director, NIVEA India, said: “Consumers today are increasingly aware of skincare ingredients and are looking for solutions that deliver visible results. With the Super 10 Serum Lotion, we are bringing efficacious ingredients like Niacinamide and Vitamin C into body care, ensuring that consumers don’t have to compromise when it comes to caring for their skin beyond the face. This launch reflects our commitment to combining innovation with trusted care.”